A CreedRoomz BlueOcean Gaming aggregator deal is official. Read news on how the live dealer brand is breaking into the live dealer vertical. (Images courtesy of creedroomz.com)
Another live dealer platform partnership deal is now confirmed, bringing yet another newcomer to the ever-growing live dealer vertical to online casinos. This time is CreedRoomz joining the top-rated online casino white label aggregator and casino game distribution network of BlueOcean Gaming.
We recently reported on the massive boost for Stakelogic live joining the SoftBet aggregator platform. Now it’s CreedRoomz turn to make the headlines as the live dealer specialist joins the Blue Ocean Gaming aggregator platform.
It is the live casino brand’s first major aggregator partnership since its relaunch/rebranding. FYI—originally the CreedRoomz live dealer portfolio fell under the BetConstruct live dealer brand name until earlier this year when the company decided to change the name.
The deal makes perfect sense as CreedRoomz is looking to expand its reach. Of course, aggregator platforms are one of the best ways to achieve game portfolio exposure goals. For those of you not in the know, BlueOcean Gaming offers a white-label aggregator platform service to online casino operators (companies/owners) looking for an all-in-one online casino tech solution.
With the BlueOcean Gaming aggregator solution, comes 100s of online casinos connected to its platform. Any live casino platform providers, like CreedRoomz, are then available to these online casinos using BlueOcean Gaming.
CreedRoomz CEO Vahagn Badalyan commented: “We are excited to announce that we have signed a deal with one of the top gaming providers on the market. BlueOcean customers can now benefit from this agreement by having the chance to get CreedRoomz/ BetConstruct Live Casino.”
How Does the CreedRoomz BlueOcean Gaming Aggregator Partnership Benefit the Brand?
At this time, CreedRoomz is not available on any of the major casino aggregator platforms. Now bear with me here as this can become confusing. The major aggregator platforms are BlueOcean Gaming, Every Matrix, SoftSwiss, Slotegrator and Soft2bet.
We can count the existing EveryMatrix and BetConstruct partnership as effectively CreedRoomz being available on the EveryMatrix aggregator platform. I can safely say this as in the comment above by CreedRoomz CEO Vahagn Badalyan, he specifically refers to the live casino library as CreedRoomz/ BetConstruct Live Casino. After all, CreedRoomz is by and large a BetConstruct brand. However, officially the live dealer games now run under the SoftConstruct brand name, which is an arm of BetConstruct created, so the CreedRoomz brand can focus solely on live casino expansion.
With this in mind, I am sure that means via BetConstruct affiliation with CreedRoomz, it will feed the live casino games library to the EveryMatrix live dealer game delivery system.
Aside from EveryMatrix, BlueOcean is the first aggregator platform I have seen the official ‘CreedRoomz’ brand name under the new SoftConstruct leadership create a unique partnership. Hence I say this is the first deal made with an aggregator platform by CreedRoomz itself. I hope I justified myself now lol.
As for the other major white label aggregator platforms, which are SoftSwiss, Slotegrator and Soft2bet, BetConstruct and CreedRoomz are yet to make a deal. I am sure these platforms are in the works because you’ll find most of CreedRoomz competitors available to casino operators on these platforms. Evolution, Pragmatic Play Live, Authentic Gaming, Playtech Live, TVBet, BetGames and more.
For CreedRoomz to continue to grow its exposure on the live casino scene, deals with these white-label aggregator platforms must surely be on the cards in the near future. With the brand’s first deal under its belt and Stakelogic also making new and similar partnership agreements, we are certainly seeing the heat wave in competition in this online gambling vertical heating up. Other brands will be taking note, or at least should be taking note, of the new competitors coming through.
As the EveryMatrix deal is with BetConstruct, that officially means the new CreedRoomz Blue Ocean Gaming aggregator partnership is the first partnership agreement of its kind, specifically using the CreedRoomz live casino brand name.
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