Evolution Expands USA Partnerships

Lightning Roulette hits Pennsylvania + Evolution’s new B2B partnership in Michigan + Deal or No Deal gets the attention it deserves. (Image from Courtesy of Evolution)

There is always room for expansion in the growing live casino sphere. It is an iGaming niche that is gaining the attention of numerous software providers and investment that has now led to more than 35 live dealer brands competing across 6 continents. And at the top of the pile is Evolution with 10+ studios across the globe.

One of the latest iGaming areas Evolution is growing its brand name in the US market where Evolution expands USA partnerships almost monthly. With the current set-up in the US, Evolution has studios in New Jersey, Pennsylvania, and Michigan as each iGaming market has specific state-by-state licensing. What this means is every new business deal is unique to a particular state. Hence, in this news piece, the coverage specifically refers to the iGaming market in Pennsylvania and the iGaming market in Michigan.

We look at the brand-new Soaring Eagle Casino making its way online in Michigan for the first time and the expansion of the live game portfolio in Evolution’s Pennsylvania studio thanks to the addition of the multi-award-winning Lightning Roulette title.

Evolution Expands USA Partnerships Via Another B2B Deal in Michigan State

In Michigan, Evolution competes with Playtech for live casino dominance. Both iGaming brands operate studios in the state. However, Evolution seems to be the one that gets ahead of the game, but Playtech tends to catch up in the end.

In the latest report on the Evolution news portal, the company has penned in a deal with Soaring Eagle Casino operated under the Saginaw Chippewa Indian Tribe. The land-based establishment has long had plans to enter the Michigan iGaming scene, and its online gaming platform is now online. In a deal with Evolution, the entire collection of Evolution live game titles will now be available to members of the desktop version of the casino.

The deal also includes the Evolution portfolio of First Person (RNG) 3D rendering game titles as well as slot titles from NetEnt and Red Tiger Gaming, which are also approved to operate in Michigan under the Michigan Gaming Control Board (MGCB) licensing terms.

Evolution Soaring Eagle Deal: “We are absolutely delighted that Soaring Eagle Casino is now live with such a wide selection of games from brands within the group in Michigan. Players will be able to immerse themselves in a uniquely entertaining Soaring Eagle online gaming experience from anywhere in the state.” Quote by Jeff Millar, Commercial Director, North America at Evolution.

Lightning Roulette Hits the Evolution Pennsylvania Live Studio

In Europe, XXXtreme Lightning Roulette may be taking online casinos by storm, but in the state of Pennsylvania (now the largest iGaming market in the country), players are yet to get a taste of the original. That is until now. Although not published on the main Evolution news portal, the live dealer platform provider’s Twitter page confirmed that Lightning Roulette is now available to players in the Keystone State.

The state follows a release of Lighting Roulette in New Jersey where the introduction of the long-time favourite in Europe was naturally a hit. As if Evolution really needed to test the water to see if US live casino patrons would take to the game, New Jersey was the pilot state for live roulette games which can pay up to 500x multipliers on straight bets.

Lightning Roulette is so popular in live casinos online it is now being rolled out in land-based casino venues via a deal with Light & Wonder (formerly Scientific Games). Furthermore, on the year of its real in 2018, the unique live dealer title won multiple awards. On top of all this, the game’s popularity was recognised across the board by competitors leading to Quantum Roulette (Playtech), Mega Roulette (Pragmatic Play), Live Atom Roulette (Skywind Group), and Dynamic Roulette 120x (Amusnet – formerly EGT Interactive).

Award-Winning Title: For those of you that enjoy past facts, here’s some interesting info about the year Lightning Roulette was released. A year in which the game helped Evolution pick up multiple iGaming awards. There was the ‘Innovation in Live Casino for Lightning Roulette at SBC Awards 2018’ award, ‘EGR Operator Awards 2018 Game of the Year’ award, and the ‘Las Vegas GGA 2018 Product Innovation of the Year’ award.

Evolution is Touting its Deal or No Deal Live Dealer Title

When I see the entire Evolution live gaming portfolio, admittedly I tend to skip Deal or No Deal title. Maybe it is just because I am not a fan of the TV born gameshow. However, I do enjoy the game in the right environment because it comes with appealing gameplay. Case and point, I play it when my family (cousins, aunts, uncles) visit during the holidays. I remember the first time trying to figure out how to play the game, and once we worked it out, we had it up on the 55-inch TV and it was so much fun. So, whatever stopped me from playing the Deal or No Deal live casino title in the past?

I have to say, it just looks complicated at first glance. Also, despite being a live casino guru, I have never really had an excuse to play this title. How strange because I have so much experience in the live dealer sphere going back to the days when Microgaming live game titles were the dominant force. How did I continue to bypass this title after its release in 2019 before discovering it? Well, my guess is that Evolution does not tend to give it the TLC its entertaining gameplay deserves.

Latest Deal or No Deal Advertising: Now Evolution has given Deal or No Deal the attention it deserves. On Twitter, the game title is being advertised stirring up popularity, while on the Evolution YouTube channel, you will find the ‘How to Play Deal or No Deal’ video now available.

Average rating 5 / 5. Vote count: 2

No votes so far! Be the first to rate this post.