Live casino software manufacturer Lucky Streak announced a new franchise deal with the well-known slot developer Yggdrasil. The partnership gives Lucky Streak access to the in-house games catalogue and promotional tools developed by Yggdrasil.
Lucky Streak is yet another live casino platform provider making strides in European markets. Since its inauguration as an Israeli-based firm in 2015, its brand name increasingly appears in live casinos licensed under the laws of the government of Curacao. Its key markets are mostly LATAM, Australia, Canada, South Africa, and New Zealand, Eastern bloc countries, and parts of Asia.
From its live studio in Latvia and Lithuania, the brand streams live Blackjack, Baccarat, Roulette, Auto Roulette, and a Dual Roulette title. In its latest move to bring the brand further forward into the live casino iGaming niche sector, it has formed an amicable franchise partnership with Yggdrasil, which is recognised for its top slot titles such as Reel Desire, Valley of the Gods 2, Multifly, and Arthur’s Fortune.
How Does a Live Casino Brand Connect with a Video Slot Developer?
For Lucky Streak the new partnership gives the company another bargaining chip when persuading or attracting aggregator platforms to its live games. With a Yggdrasil franchise, Lucky Streak now offers both a live casino solution and online slots.
Adding to this, the Yggdrasil back-office, BOOST™ promotional tools add another dimension to future deals by giving aggregators and operators an out-of-the-box plug and play solution ready to go immediately after a new deal is signed.
There is stiff competition out there, and many aggregators in Europe already use Yggdrasil’s platform with the firm’s huge list of video slots popular at MGA, UKGC, and Curacao licensed casinos. Therefore, it is likely Lucky Streak will use this franchise partnership for Asian, African, and LATAM markets with the possibility of also entering US markets!