New Live Casino Partnerships

New live casino partnerships agreed by Evolution, Ezugi, and Pragmatic Play Live that will step up their presence in key iGaming markets. (Image from @netentofficial)

Three of the live casino vertical’s leading live casino brands have announced new partnerships that will strengthen their position in key iGaming markets. Evolution, Ezugi, and Pragmatic Play Live have each released news of strategic content partnerships that are now in place with leading operators.

Coming off the back of its latest live casino game release, XXXtreme Lightning Roulette, Evolution has revealed a partnership with the New Jersey online casino Playstar. As for Ezugi and Pragmatic Play Live, these brands have secured content partnerships in the Baltics and Venezuela, respectively.

Evolution Announces US Live Casino Partnership with PlayStar

Evolution has strengthened its prominent footprint in New Jersey via an agreement with an online casino brand soon to be released. PlayStar, an online casino operated by Challenger Online, will make its debut in the state later this year.

The partnership means that future players at PlayStar Casino can look forward to Evolution’s full range of live casino games and its virtual ‘First Person’ casino table games. The live casino games are streamed from Evolution’s studio in Atlantic City and include the brand’s most successful titles such as Lightning Roulette, Crazy Time, and Free Bet Blackjack.

As part of the deal, players will also get to enjoy virtual games offered by the Evolution-owned brands Red Tiger Gaming and NetEnt. Among those titles are iconic video slots including Starburst, Gonzo’s Quest, Rainbow Jackpots, Mega Fortune, and Zeus Lightning Power Reels.
Evolution’s Commercial Director for North America, Jeff Millar, had this to say about this new partnership:

PlayStar is an ambitious new brand that we are excited to start working with. For us at Evolution, this is another positive step in our journey to provide our award-winning games to an increasing number of players in the US markets.

Ezugi Strengthens Position in the Baltics via Partnership with OlyBet

Another Evolution-owned brand, Ezugi, has also taken steps to improve its position in several iGaming markets. By agreeing to a content deal with OlyBet, the leading online casino and sportsbook in the Baltic States, Ezugi’s live casino titles will now feature in Latvia, Estonia, Lithuania, and several countries in the EU.

OlyBet players will now have access to popular live titles including Andar Bahar, Teen Patti, and Ezugi’s latest release, Ultimate Sic Bo. The latter is an innovative variation of a popular Asian dice game that is spiced up with the introduction of random multipliers of up to 1,000x the stake.
Ezugi’s Business Development Director, Pang Goh, said:

We are extremely delighted to start a new journey with one of the Baltics leading iGaming operators. The benefits this partnership will bring us include strengthening our position in the Baltics and the EU.

Pragmatic Play Live Partners with La Troya Hipica in Venezuela

Another partnership deal by Pragmatic Play Live will ensure that the brand extends its reach in the Venezuelan iGaming market. The leading live casino brand has entered into an agreement with the market’s leading operator La Troya Hipica that will see the brand’s live casino and virtual games featured on this leading online casino. As revealed by Pragmatic Play, this includes live casino games such as Blackjack, Baccarat, and popular live gameshows, including Sweet Bonanza CandyLand and Mega Wheel.

Victor Arias, Pragmatic Play’s Vice President of Latin American Operations, commented on this new partnership by saying:

We are thrilled to continue our monstrous growth in the LatAm region via this exciting agreement with La Troya Hipica. Wed cannot wait to see the player’s reception to our industry-leading live games and virtual slots.

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