Playtech Launches Well Well Live

Well Well Well live wheel of fortune game show is now available exclusively via Entain operated and partner live casinos what does the new title bring? (Image from Courtesy of

Playtech has launched its Well Well Well live wheel of fortune game show for Ladbrokes UK in partnership with Entain. The production launched in Playtech’s live studio in Riga, Latvia. This is yet another new live game released just after the company announced its third live dealer video slot title Safari Riches Live.

The latest Well Well Live Game Show is earmarked as another brilliant brand-new product fully built with the demands live game show casino players in mind. It will showcase bonus rounds, enhanced visuals and an superior UX system.

Playtech’s news channel already announced that the brand-new game will be online at Ladbrokes to begin with. It will come with bonus rounds such as Rainbow Pays, Buckets of Gold, and Magic Reels and a new wheel mechanic which allows customers to see all the enhanced win potentials.

The new live game show studio will feature entertainment-focused gameshow hosts in engaging surrounds resulting in an immersive experience for players. Playtech is widely considered a pioneer in gambling software development. With two decades of experience, Playtech is by far one of the leading brand names in the industry from slots, table games, bingo, sports betting, and of course live dealer gaming. The company provides software for online and live dealer casino and has become a household name.

The collaboration between Entain and Playtech has numerous benefits for both sides. Online casinos that run partnership with Entain provide live game shows fans Playtech shared and branded options with the latter giving players access to unique content not available via any other operator.

As well as the above mention Well Well Well live wheel of fortune game show, and Safari Sam live dealer video slot, Playtech recently made a deal with Coral to create a dedicated live dealer studio themed on sports. The games announced so far are 7-seat blackjack and live European Roulette which will all come with large TV screens televising the latest popular sports events.

Playtech’s Recent Expansion into North America

Playtech now has live studios in Michigan USA as well as New Jersey after creating partnership deals with some of the top brand names in US online gambling.
As Entain, formerly GVC, has several tach partnerships to operate the casino websites games at online casinos such as BetMGM, Borgata Casino, and Party Casino in New Jersey and BetAmerica Online Casino (Twinspires) as well as Borgata Online Casino in Michigan, Playtech has been able to penetrate the new up and coming US markets, while the company has already begun creating other partnership deals to supply other online casino in these states already hosting Ezugi and Evolution titles.

Aside from its Entain deals, Playtech already has a deal with live Parx Interactive, the gaming partner for the Gun Lake Band of Pottawatomi Indians. In addition to these two US studios, Playtech has also partnered with Bet 365, which has a long-standing relationship with the Hard Rock Hotel and Casino. As such, Playtech is also expanding its technical capabilities to offer content directly to its US customers.

Furthermore, Entain and Playtech are also committed to community involvement. Playtech will provide job opportunities in Southfield, Michigan, a technology hub. In addition to creating a live gaming studio, the company plans to establish offices in other states where gaming is regulated. With its plans for the future, further expansion in the US is all but guaranteed. Furthermore, Playtech has several sports betting deals for the provision of land-based kiosk (in-person) betting machines.

In addition to its New Jersey and Michigan launches, Playtech is also planning to expand in the U.S. as more states become legal. According to recent stats, live dealer games account for about 15-20% of GGR in online casinos in the states. Playtech is well-positioned to continue to compete for market share in the live gaming market in the United States as more states legalize the online gambling industry.

Recent Ontario Entrance: Playtech is also now firmly making its mark in North America as the company officially announced it is not registered as an Ontario iGaming company and gained the necessary licenses to become a B2B supplier of live casino and slot game to the already long list of online casino brands now competing in Canada’s largest province with a population of over 13.5 million people.

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