Evolution Goes Head to Head With Playtech

Evolution Goes Head to Head With Playtech in Michigan. Evolution has also announced that it will open a live dealer studio in the state.( Image  by Dylan Clifton on Unsplash)

Just when we thought the Michigan Live Casino iGaming theatre had been tied up by Playtech Live, after the brand announced plans for a Michigan studio, Evolution has suddenly come out of the woodwork with a surprise announcement. It will also open a live dealer studio in the Wolverine State opening up the first-ever live casino battlefield between 2 brands in the same state. That is of course excluded from the competition between Ezugi and Evolution in New Jersey, but Evolution owns the Ezugi brand so we can discount that dual.

Currently, Evolution operates live dealer studios in New Jersey and Pennsylvania but now is set for a third studio as the firm has recently announced that it has launched a new live casino studio in Michigan. Evolution’s studios serve the fast-growing iGaming market in the US and it is the pioneer firm to launch a live casino studio for Michigan players. The new live casino studio which launched on the 22nd of July is the third of its kind in the US but the 11th overall live casino studio for Evolution worldwide. The purpose-built studio got was approved by the regulatory body in the state of Michigan (Michigan Gaming Control Board) before it began operation.

Evolution Discloses More Information

Evolution disclosed that like the existing studios in Pennsylvania and New Jersey, the new live casino studio in Michigan offers a modern Business to Business live casino solution for several operators that are willing to provide online players with first-class live casino gaming on their smartphone, tablet, and desktop.  From the first day the new Michigan live casino studio launched, 9 gaming operators (William Hill, TwinSpires, PokerStars, Golden Nugget, FanDuel, DraftKings, BetRivers. BetMGM, and Barstool Sports) went live while more are set to follow. Operators’ Players in Michigan can now enjoy live streaming of live table games powered by Evolution including Auto Roulette, Roulette, Baccarat, standard Blackjack, and Infinite Blackjack.

Statement from Evolution’s Commercial Director of North America

Speaking on the new studio launch, Evolution’s Commercial Director of North America, Jeff Millar stated that:

The new launch and entry into the state of Michigan marks another primary landmark for Evolution’s growth in the US. He further noted that the firm is committed to the new market in Michigan as it launched games from its NetEnt brand in January with all Michigan operators opening.

The Commercial Director also lauded Evolution for becoming the pioneer firm to launch live casinos in the state of Michigan. Millar expressed the company’s delight with the close partnerships it has created with top operators in Michigan and that it will keep on expanding its content offering in the state in addition to further thrilling launches in plans. According to Millar, Evolution’s ambition is to help operators in maximising their opportunities and also to entertain and excite players with the best available choice of top-notch gaming. The Director further noted that the new studio launched in Michigan is one of the best and biggest equipped in the iGaming market in the US while it still has room to expand according to the need of the firm’s licensees.

In his last remarks, Millar pointed out that operators are so far impressed with the offer in the new studio such that they have bombarded Evolution with multiple requests to launch exclusively dedicated branded tables for some of them as scheduled for later in the year.


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