On Air Entertainment Plans to Enter New Markets Shortly – The Newly Regulated Ontario Market a Top Priority
While players in the UK already have access to the titles offered by On Air Entertainment, the firm has plans to enter other markets in the coming months. Live casino fans in Ontario, Canada have the newly regulated Ontario market, which goes live this Monday to look forward to. That gives players access to Evolution’s portfolio of live casino games across online casinos powered by the likes of LeoVegas, 888 Casino, BetMGM, and DraftKings. However, On Air Entertainment also has its eyes set on a piece of the Ontario market with plans to make an entrance at some point in April.
First up, the live brand is in the process of completing the regulatory requirements to enter the iGaming market in Greece while forming partnerships with Greek operators at the same time. Once On Air has Greece and Ontario tied up, the next market planned is the Swedish market.
Expanding into new markets means the need for additional live dealers. An area that you can see On Air Entertainment is addressing via social media posts like the accompanying one.
Branded Studios and the Continued Development of On Air Entertainment’s Blue Screen Network
What On Air Entertainment can offer operators in terms of its studio products is also on the agenda. On Air currently provides BetVictor with a Blue Screen virtual solution but this network will go live industry-wide at some point in May. This solution allows clients to use blue screen technology to virtually customise the interiors of the live casino games to suit their branding. Initial virtual environments set for release include a sports theme and a virtual studio theme called ‘The Sky is the Limit’, which gives a virtual view from a room in a high-rise skyscraper.
On Air Entertainment, also have some new physical branded studios in the pipeline. The first of these is a sports-bar themed studio that clients can customise with their branding, handpick their own live presenters, customise the studio’s lighting, and use television screens and software to market promotions.
Overall, it looks like it is an exciting time at On Air Entertainment and for live casino fans in equal measure. We will follow the developments of this refreshing live casino brand with interest!
Recent Milestone: The roadmap by On Air Entertainment also revealed that it has broken the 500 employee mark and currently has 550 employees working to push the live supplier to the top of the iGaming industry.